|
There are four ways to make money
directly from a website:
How annoying it can be, when you try to find information through a
search of the Internet only to end up at web sites that have paid
links to more web sites that have paid links to more web sites and
on and on it goes.
Google is responsible for the creation of this nightmare and they
and many others are making a fortune from everyone who has
legitimately tried to find hard information on a specific subject,
by misdirecting the searcher to valueless web sites.
Only on the Internet can such a situation occur, because if it
happened anywhere else, the companies involved would be out of
business. Imagine reading an advertisement for refrigerators in your
local newspaper or hearing about a sale on the radio or television.
You load the family into the car and off you go to the store. When
you get there, to your dismay, you can’t find any refrigerators -
this store only has 20 pieces of advertising on other stores that
sell refrigerators. They make money every time they send a customer
to one of the other stores. So you grab one of the pieces of
advertising, load the family back into the car, and head off to that
store, you really want to buy a refrigerator. Surprise, surprise,
when you reach this store, they do not have any refrigerators, but
they do have a list of 20 other stores where you can get
refrigerators and guess what, one of them happens to be the store
you went to in the first place.
This is exactly the way that Google AdSense and AdWords works. It is
the way that EzineArticles.com makes money, I will admit that in the
case of EzineArticles.com and some others, they are providing some
information on route, but the key to their success is that someone,
be it a visitor or author, will click on one of the Google ads that
appear on every page of their website.
Many Internet companies pay for Google AdWord advertising to draw
individuals to their site and all they offer in return is a larger
group of Google Adword advertisers. The key to their profitability
is that you will either click on many ads or click on ads of higher
value, hence multiplying the return on their initial Adword
advertising investment.
Personally, I find all this ironic and so hypocritical. Google, the
Internet search company that theoretically demands fresh content in
order to provide you with high search engine ranking, has no
problem, if you pay, in directing individuals to web sites that have
no true content what-so-ever, just more Google ads. Money really
does count!
If you want to put an end or at least a dent into the system,
write to Google and tell them you are tired of ending up at
websites that are nothing more than ads for other websites.
Give them specific URLs!
Welcome to the Internet!
|